Who Knew Alexis Mac Allister Was So Popular – Delving Into World Cup Data
Who knew Alexis Mac Allister was so damn popular? Not me. To be 100% honest I didn’t even always remember his surname was two separate words until some time mid-November. I know he seems like a nice guy – that’s evident in the genuine joy both from him and his team-mates as he returns to […]
Why Search Interest in Jake Daniels Matters
Search interest in footballer Jake Daniels surged as he came out. I look at why this matters.
Football Trends and Why They Were All Greek To Us This Weekend
Konstantinos Tsimikas might have a name that is a nightmare to spell but that certainly didn’t stop people from giving it a go this weekend…
A Worrying Trend For Sport Sites – How Searches For Live Sport Don’t Lead To Click Throughs
SEO for sport sites – it’s all about ranking for popular terms isn’t it. Except, what if nobody clicks through because they stay on Google…
Improving Live Event Coverage Online By Analysing Minute-By-Minute Traffic
In this post I’ll look at how studying minute-by-minute website traffic can help shape live event coverage, using the example of Australia v England in the Ashes. When I joined BBC Sport as an online production sub-editor, my parents, while excited, thought this wasn’t a job fitting for my level of magnetic personality and charm. […]
A Dream For UX and Editorial – How To Quickly Get Inspiration From Hundreds Of Relevant Sites (and store this research)
This post looks at drawing inspiration from random, but relevant sites and storing this information in a way that’s easy to re-use & share.
Sport Sites – Stop Getting Scores, Results and Fixtures Pages Wrong
Most sport sites are getting data pages wrong. It’s a basic error and it’s costing them millions of page impressions. It’s also easy to fix.
Sport Sites: How To Get Traffic When There’s No Sport…
How can sport sites maintain traffic when there is no sport? Live sport is what drives sport sites – the scores, the action, the analysis, the post-match quotes, the opinions and colour. Yes, there is also sport news but let’s be honest, it can be pretty dull when there is no live sport for an […]
How To Assess Relative Popularity By Using Free Tools
Working out relative popularity is a valuable editorial insight – whether it’s footballers, politicians (boo), actors or anything else. Let’s look at how to do it.